Here's an interesting stat: according to Gartner's bean counters, Samsung accounted for more than 40% of all Android smartphone sales in Q1.
It's just reward for giving us a steady supply of strong products for a good five years now, and keeping a clear and consistent sense of its own identity and brand value, something a fair few of its Android stablemates could learn a lesson from.
Samsung was a giant in the consumer technology business well before the smartphone era began, but has gone from strength to strength on the back of its smartphone (and to a smaller extent) tablet operations.
It seems a long time ago now that Samsung's mobile phone division split its allegiances between Windows Mobile and Symbian, a fact that makes Sammy's newly earned status as the best-selling phone maker on the planet all the more remarkable.
In hindsight, it made the switch to Android at just the right time – quite happy to let HTC to get its hands dirty in Android's early days while it slowly built momentum on its way to the platform-dominating heights it sits at today.
A good few stats have emerged recently that illustrate just how dominant Samsung and Apple are in the mobile industry today, whether you're talking about handset sales, or more importantly profits.
But Gartner's Q1 sales breakdown raises eyebrows not so much for Samsung's 40% Android market share, but the fact that none of the other Android OEMs got into double figures.
Historically, Apple and the iPhone have always been portrayed as Android's number one enemy, but a new reality is starting to emerge: if anyone is cannibalising sales from HTC, Sony, LG and Motorola (plus all the others), it isn't Apple, it's Samsung.
On the surface of it, Samsung clearly plans to continue doing what it's been doing – releasing a steady flow of new products that maintain a fresh presence across the full spectrum of the smartphone market.
There's no reason to do anything else, really: the company has huge momentum right now, and the best way to keep it is to maintain the high standards that got it there in the first place.
The question is: what comes next? With the vast majority of market share and profits increasingly falling to just two companies, Apple and Samsung, there simply isn't enough left for everyone else.