Samsung predicts fairly terrible Q2 2014 results

Samsung predicts fairly terrible Q2 2014 resultsIt’s early July, so that means it’s only a matter of time before the official figures for Q2 start pouring in, with the percentages and the pie charts and whatnot. Mmm, pie.

In the meantime, Samsung warns that we shouldn’t get too excited about its results, with Q2 2014 looking decidedly less impressive than Q2 2013.

On the face of it, operating profit of 7.2 trillion Korean won (£4.15 billion) might sound pretty impressive, but when you put that figure in context, it’s not so good.

Specifically, that’s a 24.5% drop from Samsung’s 9.53 trillion (£5.5 billion) operating profit recorded in the year-ago quarter, and lower than the 38-analyst average estimate of 8.3 trillion. You analysts; it’s almost as if you’re JUST GUESSING.

Furthermore, if these figures pan out, it’ll be Samsung’s worst quarter in two years. Hey, the Samsung Galaxy S5 can only do so much, man.

In terms of blame, Samsung points the finger at increasing competition in Europe and China, the strength of the won, and longer replacement cycles for tablets compared to smartphones.

If you’re not convinced of Samsung’s imminent demise, might I remind you that its global smartphone market share reportedly dropped from 32% to 31% in Q1 this year.

Is this the end? Almost certainly. Industry watchers were relentlessly negative about California’s Apple this time last year, and where are they now? Who-pple? Exactly.

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4 comments

JanSt / MOD  Jul. 8, 2014 at 16:09

The end. Like Tech's Lance Armstrong... :p

huxlee  Jul. 8, 2014 at 19:02

the biggest problem with Samsung phones..... they all look the same
some might be bigger or smaller but there's been nothing new for some time , they are starting to look a little bland

JanSt / MOD  Jul. 8, 2014 at 21:44

True-ish...
In the past they offered a much more varied diet - their WinMo phones, the Bada ones etc etc
Very different designs, materials, UIs...
Now? I find the SGS3 Mini and 4 Mini more attractive than any of their flagships.
Top priorities: kill Touchwiz, kill the bloat and stop using fake metal trim and that awful 'home' button. Oh, and stop using Android :p

jb66  Jul. 8, 2014 at 22:22

The mobile market is saturated. Everyone's tied into contracts. Samsung need to subsidise 12 month phone contracts

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