Samsung might still technically be King of Smartphones (for now), but things are going downhill fast, and indeed the South Koreans recently endured their worst quarter in years.
The grand plan for fixing stuff? Another line of Samsung Galaxy phones with an as-yet-unknown letter. Oh dear.
At present, the Samsung Galaxy S is the official flagship device, the current patriarch being the Galaxy S5. The Galaxy S series has been around since 2010, with an annual refresh in the first quarter each year (give or take).
More recently (just last week, in fact), Samsung unveiled the first Galaxy A phones, namely the Galaxy A3 and Galaxy A5. Confusingly, they boast the all-metal design many Samsung fans have been crying out for, but with largely underwhelming specs.
According to SamMobile, Samsung is set to muddy the waters further, with yet another Samsung Galaxy something. It’s not clear where these new guys will fit in the grand scheme of things; the Galaxy S range already has the high-end covered, while the Galaxy A encompasses low and mid.
For almost a year, an ultra-premium Samsung Galaxy F was rumoured with Galaxy S-beating specs, but ultimately it, well, didn’t really come to anything. Could we be looking at a new high-end beast, perhaps something the same size as the Galaxy S but with beastly Galaxy Note specs?
It’s all conjecture for now, clearly, but we expect the rumour mill will be all over this in the coming weeks and months.