Uh oh, I sense a rant coming on here. As I’ve said a thousand times before on Mobot, I hate when companies take potshots at other companies in their ads. It doesn’t matter who's involved, it’s a terrible, terrible form of marketing.
In a pair of ads for the Galaxy Note 3 and Galaxy Tab Pro, Samsung takes further swipes at its old rival Apple, with HILARIOUS results. Yawn.
In the first ad (YouTube), we’re seeing some footage of NBA star LeBron James dunking on both the iPhone 5s and a Samsung Galaxy Note 3.
The point: the Samsung Galaxy Note 3 is bigger, and HD. Tell us something we don’t know, Smug Voiceover Guy.
In fact, maybe you could explain how iOS is more intuitive than Android, and that the iPhone will likely retain its value longer than the Samsung Galaxy Note 3.
And how about the App Store being a priority for developers since it rakes in way more revenue than Google Play - despite the vast difference in market share. No? Didn’t think so.
Don’t get me wrong; I’m not coming at this as Head Apple Fanboy. In fact, my next phone will likely be a toss-up between the iPhone 6 and the Samsung Galaxy Note 4. I just hate this ad. All it does is remind me that the iPhone 5s is outselling the Samsung Galaxy Note 3 by an outrageous margin. Why else would the advert target the iPhone?
It’s a similar story with the ad for the Samsung Galaxy Tab Pro (YouTube), with the device boasting multitasking capabilities and a thinner body than the iPad Air. Shame it has a comparatively tiny volume of tablet-specific apps.
Having said all that, I did laugh at the iPad’s ability to run “up to one thing on-screen at once.” #hypocrite. Now where can I buy this Samsung Galaxy Tab Pro, you speak of?