When interviewed by Rolling Stone recently (in my head, at least), we had a good chuckle about the mundanity of processor-related stories. Oh, how we laughed.
But that particular dream sequence has come back to haunt me, as I’m duty bound to scribble about Sony’s interest in MediaTek. Heck, someone must care. Matt? AhmadCentral? ANYONE?
Specifically, we’re told that Sony will adopt MediaTek’s processor technology in “at least five” of its smartphones. Er, next year.
The interesting thing here is the notion of MediaTek being able to grab some chipset market share from the currently dominant Qualcomm, which provides the processor for almost any western flagship you care to mention.
MediaTek, meanwhile, is actually pretty common on its home turf of China, with the likes of Huawei, Lenovo, Acer, Vivo, and Oppo all enlisting its services.
To be fair, this news doesn’t come as much of a surprise, as we heard last year that Sony was partnering with MediaTek.
Indeed, Sony has already churned out a MediaTek-powered phone in the quad-core Xperia C (S39h), it being exclusive to China Unicom.
Anyway, yes, five Sony/MediaTek smartphones next year. I can’t bloody wait.