Amazon's listing for the SW2 has undercut everyone to become one of the best prices we've seen, beating the next cheapest deal elsewhere by over a tenner. While the UI can be sluggish at times and its battery life isn't amazing, it's build quality, ease of use, and large selection of apps make it worthwhile consideration if you're after a smartwatch. Plus, you can use any 22mm strap with it should you wish to with something more traditional. You can learn more by heading over to the Sony Smartwatch 2 review on Wareable. Thanks to jenci28 @ HUKD!