Sony wraps up Ericsson buyout; is now called Sony Mobile Communications

Sony wraps up Ericsson buyout; is now called Sony Mobile CommunicationsSony's takeover of Ericsson's half of Sony Ericsson is now complete, and the newly restyled mobile entity will officially be known as Sony Mobile Communications from now on.

The company made the announcement from its Tokyo HQ, with the final wrap-up coming considerably earlier than the mid-year prediction we've heard in the past.

That said, there may be internal elements of the takeover that still have to be ironed through, and existing handsets might have to wait for a while until updates appear for related on-board software that refer to the SE brand (if Sony is actually even bothered with it). But that aside, the deal has been concluded and Sony Ericsson is no more.

The deal was announced more than three months ago now, but had to wait until the end of last month for the EU to go through the nuts and bolts of the deal and make sure there's nothing untoward.

Sony now plans to “further integrate the mobile phone business as a vital element of its electronics business, with the aim of accelerating convergence between Sony's lineup of network enabled consumer electronics products, including smartphones, tablets, TVs and PCs.”

Considerable progress towards this goal has already been made, and in fact was underway well before talk of an Ericsson buyout even began to surface, with Sony-specific names like Bravia and Exmor appearing with increasing regularity on mobile handsets.

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JanSt / MOD  Feb. 16, 2012 at 12:53


Hey, Apple, over here...

SMC Firmware Updates Apple invented "SMC".
Those 3 letters in that combo are no-no!

matt101101 / MOD  Feb. 16, 2012 at 12:59

Nothing better than the smell of a fresh Apple lawsuit on a boring Thursday :p.


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