We've seen a good few decent cameraphones launched this year, with Sony expected to be the next to join the fray with its 20MP Xperia i1, which is expected to be announced at IFA 2013 next month.
But Sony is lining up another treat for wannabe mobile photographers – an all-in-one “lens camera” that attaches magnetically to the front of your smartphone and instantly transforms it into an imaging superstar.
As we mentioned last month, there'll be two options to choose from – the DSC-QX100 with its 20.2MP Exmor R sensor and 3.6x optical zoom, and the DSC-QX10, which will have a smaller 2/3in 18MP CMOS sensor but a larger 10x zoom range.
Both models will be powered by a Bionz processor, and will come with an on-board microSD card slot. They will work with any Android or iOS smartphone (or tablet, for that matter), attaching to your phone magnetically and communicating via Wi-Fi or NFC with a dedicated app on the phone itself.
On paper at least it wizzes all over the chips of every other lens kit add-on we've seen so far, but these sort of high-end photo smarts don't come cheap. The danger here is that Sony ends up pricing its camera lenses higher than both top-of-the-range imaging smartphones like the Nokia Lumia 1020, and a good few full-blown interchangeable lens cameras too.
Sony Alpha Rumours suggests Sony's pair of multi-talented new lenses will be arriving alongside the Xperia i1 at IFA on September 4. Might be one to look out for.