I’ve always figured it must be fairly brutal for indie app developers in the face of competition from the big names, and that notion is given credence by a new survey from Canalys.
Said survey suggests that half of US app revenue on the App Store and Google Play is claimed by the top 25 developers, with all but one of them churning out games.
Of the top 25, a whopping 24 are game developers, including Zynga (which acquired Draw Something), Electronic Arts, Disney, Kabam, Rovio (Angry Birds: Star Wars), Glu (Gun Bros, CK: Zombies), Gameloft (N.O.V.A. 3 et al) and Storm8’s TeamLava.
The odd developer out is Pandora, with its Pandora Radio app.
During the same period (specifically the first 20 days of November), games accounted for 145 of the top 300 paid apps on the App Store, and 116 of Google Play’s top 300.
As for free games, they accounted for 94 of the App Store’s top 300 apps, and 110 of Google Play’s.
Canalys VP and Principal Analyst Chris Jones says: “With the holiday season now underway, we expect to see many of these top game developers employing discounts and special offers, taking advantage of their ability to cross-promote within their app portfolios.
“This is expected to ensure that over the Christmas period in the US, the dominance of key game developers will only increase.”