You may well be aware of Toshiba's forthcoming entry into the tablet market, though what you won't be aware of is what it's called, as Toshiba isn't telling us.
But even if it won't name its upcoming slate, Tosh sure is happy to talk about it. And it's not mincing its words either – a company exec in Australia has just come out and said it's a better tablet than the iPad 2.
Toshiba seems to learn quickly. After the disaster that was the Folio 100, its second tablet looks to be a far more impressive device. While the fine details have still to emerge, we do know it'll feature the now-familiar but still impressive combination of a dual-core Tegra 2 processor and the Android Honeycomb operating system.
And that, plus its other attributes, seems to be enough to convince Rob Wilkinson, GM of Toshiba Australia's Information Systems Division, that the Tosh tab will have the edge over the newly launched iPad 2.
“We believe that our device is superior to the Apple device, it may be a little heavier (773g) but it does have a lot of features that the iPad 2 does not have,” Australian site Smarthouse quotes Wilkinson by as saying.
He also talks about price, and suggests that the Toshiba tablet may be launching as soon as May. “We are confident that we can match Apple pricing for their new iPad 2 while delivering a device that is richer in features. We are currently showing retailers the device running Google's new Honeycomb, and when we ship in May, we will have a full version of Honeycomb 3 running.”
Intriguing stuff. What, then, is the Toshiba tablet likely to have that the iPad 2 doesn't? Better cameras for a start, along with a higher resolution screen, an SD card reader, a full-size USB port, and a removable battery. And that's just what we know about.
So does Wilkinson have a point? Perhaps, but then on paper we already believe at least three other Honeycomb slates are better than the iPad 2. The more important question is not whether Toshiba's tablet is superior to the iPad 2, but whether it can outsell it. And in that regard, we're pretty sure the court of public opinion will end up ruling pretty unanimously in Apple's favour.